PPC Specialist

Pune, India

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We are looking for a highly skilled and detail-oriented PPC Specialist to join our team. As a PPC Specialist, you will be responsible for managing and optimizing our clients' pay-per-click (PPC) advertising campaigns to drive targeted traffic and achieve business objectives. If you have a strong understanding of PPC platforms, excellent analytical skills, and a proven track record of delivering successful campaigns, we want to hear from you.

This position is both creative and rigorous by nature you need to think outside the box. We expect the candidate to be proactive and have a "get it done" spirit. To be successful, you will have solid solving problem skills.

Customer Relationship

Personal Evolution

Autonomy

Administrative Work

Technical Expertise

Responsibilities

Develop and implement PPC strategies across various platforms, such as Google Ads, Bing Ads, and social media advertising.
Conduct keyword research to identify relevant and high-performing keywords for campaign optimization.
Create and optimize PPC campaigns, including ad copy creation, targeting, and bid management.
Monitor and analyze campaign performance, making data-driven adjustments to maximize results.
Conduct A/B testing and experiment with different campaign elements to improve performance.
Generate detailed reports on campaign performance, including key metrics and insights.
Stay updated with industry trends, new advertising features, and platform updates to maximize campaign effectiveness.

Must Have

Proven experience as a PPC Specialist or a similar role.
Deep knowledge of PPC platforms, such as Google Ads.
Experience with social media advertising platforms, such as Facebook Ads and LinkedIn Ads.
Proficient in using PPC tools and analytics platforms.
Strong analytical skills with the ability to interpret data and make actionable recommendations.
Excellent understanding of keyword research and campaign optimization strategies.
Effective communication and collaboration skills.

Nice to have

Familiarity with remarketing and display advertising campaigns.
Knowledge of landing page optimization and conversion rate optimization (CRO).
Certification in Google Ads or other relevant PPC certifications.
Experience in Performance Marketing

What's great in the job?

Opportunity to drive targeted traffic and measurable results for our clients through PPC campaigns.
Constantly learn and adapt to the ever-changing landscape of PPC advertising.
Collaborate with a team of digital marketing experts and learn from their expertise.
Work on diverse projects and for clients across various industries, expanding your PPC portfolio.
Make a significant impact on clients' business growth and online advertising success through effective PPC strategies.

Our Services

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What We Offer

We strive to create an environment where our employees can thrive both personally and professionally. We are committed to their success and well-being, and we look forward to welcoming individuals who are passionate, driven, and ready to make a difference. We believe in creating an enriching and rewarding work environment. We strive to provide our employees with a range of benefits and opportunities that contribute to their professional growth and overall well-being. When you join our team, here's what you can expect: